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Terms & Conditions

Redline Digital Media ABN 91150808825

1. Definitions

The Agreement, as varied from time to time, applies to all sales of goods and the provision of all services by the Supplier to the Client pursuant to the Agreement, together with any non-excludable conditions and warranties expressed by law, constitutes the entire agreement between the parties.

  • “Agreement” means these terms and conditions herewith.
  • “Client” means the person and/or business described as the client within the “Client Details” area of the order form, proposal, Contract.
  • “Authorisation” means the acceptance of the proposal using the online portal, making a payment or signing our paperwork / contract.
  • “Business Day” means any day that is not a Saturday, Sunday or a public holiday in Victoria;
  • “Fees” means the Price together with any Additional Charges incurred by you relating in any way to this Agreement and the Services.
  • “Bug” means any lack of function in the Services that is the direct result of a coding or design error by Redline Digital Media;
  • “Website” means your website designed, built and hosted pursuant to this Agreement.
  • “Scope” means the document entitled either “Scope” or “Proposal” provided by Redline Digital Media to the Client and which describes the Services Redline Digital Media offers to perform for the Client pursuant to this Agreement.
  • “Intellectual Property” means the intellectual property attaching to the Services including copyright, patents, trademarks, design rights, domain names whether registrable or not and whether registered or not.
  • “Confidential Information” means all the information provided by one party to the other in connection with this Agreement where such information is identified as confidential or ought reasonably be considered to be confidential based on its context, nature or the manner of its disclosure, but excluding:
    • information that is in the public domain other than by a breach of this Agreement; and
    • information developed independently by a third party.
    • Without limiting the foregoing, Confidential Information includes the terms of this Agreement and the contents of the Scope or Proposal.
  • “Price” means the fees outlined by Redline Digital Media.
  • “You” and “Your” means the Client named within the “Client Details” area.
  • “Our”, “Us”, “Redline Digital Media” and “We” means the “Supplier” Brightlabs Pty Ltd trading as Redline Digital Media, ACN 150 808 825 and associated brands and businesses.
  • “Notice of completion” means any notice in writing, given by the Redline Digital Media to the Client advising that the goods or services subject of the Contract have been provided completed by the Supplier.

2. Offers

You are engaging Redline Digital Media to provide the Services as defined in the “Contract”.

To accept our offer to provide the Services you must accept the offer of Redline Digital Media using the online acceptance system or sign our paperwork or pay either the agreed Deposit / Initial Payment or agree to a payment schedule (any of these acts, individually or combined is considered “Acceptance”).

If Acceptance does not take place within 28 days from the date the document is provided to you, then our offer to provide the Services will expire without further notice to you. This may be extended by mutual agreement.

3. Services

Redline Digital Media will produce the chosen services to the specifications contained in the Scope or Proposal (herein referred to as “the Services’) our services offered may include:

  • Graphic Design / Web Design;
  • Website Development;
  • Search Engine Optimisation;
  • Content Writing;
  • iPhone App Design and Development;
  • Google Adwords / PPC Services
  • Conversion Tracking;
  • Domain Name Acquisition;
  • Hosting;
  • Technical Support;
  • Training;
  • Consultancy;
  • Conversion Tracking;
  • Digital Production;
  • Project Management Services

4. Price

You agree to pay Redline Digital Media the Price for the Services in accordance with the Contract.
The Supplier may, at the cost of the Client, engage the services of a debt recovery agency to assist it, if payment is more then 7 days late. The engagement of a debt recovery agency may result in your credit file being updated, having a negative impact on your credit history.
Redline Digital Media is retained to undertake the Services exclusively. No part of the Services may be undertaken by you or by any third party instructed by you.

5. Notices

All notices must be in writing and can be given by:

  1. Hand delivery between the hours of 9.00am and 5.00pm GMT+10;
  2. Registered post;
  3. Email

A notice is deemed to be given and received:

  • If delivered in accordance with clause 1, on the next Business Day after delivery;
  • If sent in accordance with clause 2, in 5 Business Days after the day of posting;
  • If delivered in accordance with clause 3, on the next Business Day after sending;

A Notice of Completion will be issued upon achieving a milestone and the relevant amount is due within 7 days.

The Client will inspect the goods and services provided by the Supplier within 7 days of receipt of a Notice of Completion and must within that period:

  • Give the Supplier written notice of any matter by virtue of which the Client alleges that the goods or services are not in accordance with the Contract;
  • Make payment of the Balance of the price. The Supplier shall have no obligation to rectify or replace any goods or services not in accordance with the Contract where notice is not given by the Client within seven days after the date of provision.

5. Breach & Termination

You will breach this Agreement upon:

  • failure to have provided content as required within 4 weeks of signing this agreement;
  • contravention of your obligations pursuant to Warranty Indemnity & Confidentiality terms previously listed;
  • termination of the Hosting;
  • being unresponsive to our communication;
  • failure to conduct yourself in a professional manner;
  • being rude or aggressive towards the Supplier;
  • referring to any of our companies, brands, staff / agents on social media, forums, reviews or websites.

Redline Digital Media may terminate this Agreement upon the occurrence of any of the events described immediately above, where you have failed to remedy the breach within 14 days of notice.

In addition to these clauses, any party may terminate this Agreement by written notice to the other party if any of the following events has occurred in respect to the other party:

  • a material breach of this Agreement which is not remediable or if the other party has not remedied within 14 days of written notice;
  • an insolvency event occurs, other than an internal reconstruction with notice to the other party.

Upon termination:
The parties are immediately released from their obligations under this Agreement except those obligations contained within the Price, Additional Charges, Warranties & Indemnity clauses and any other obligations which by their nature survive termination within their contractual period;

  • each party retains the claims it may have against the other;
  • you must immediately pay any outstanding Fees.

6. General Provisions

No party may assign or otherwise deal in any way with its rights under this Agreement without the prior written consent of the other party.

In regards to the production of the chosen Services, Time is not of the essence. The Services will be provided within a reasonable time frame as defined above.

Nothing in this Agreement creates any relationship of partnership or agency between the parties.

If a provision is invalid or unenforceable it is to be read down or severed to the extent necessary without affecting the validity or enforceability of the remaining provisions.

Each party must at its own expense do everything reasonably necessary to give full effect to this Agreement and the events contemplated by it.

This Agreement and the Scope or Proposal together form the entire agreement between the parties about its subject matter and supersedes all other representations, arrangements or agreements. Except as expressly set out in this Agreement or the Scope, no party has relied on any representation made by or on behalf of the other.

This Agreement may only be amended in writing signed by all the parties.

Any rights under this Agreement may not be waived or varied except in writing signed by the party to be bound.

Unless otherwise expressly stated in the Contract, no waiver or relaxation in whole or in part of any of the terms and conditions of the Contract will be binding on the Supplier unless in writing and signed on by a Director. Any such waiver or relaxation shall be limited to the term or condition and occasion in question.

A party will not be responsible for a failure to comply with its obligations under this Agreement to the extent that its failure is caused by an event beyond the control of that party (“Force Majeure”) provided that the party so affected keeps the other party closely informed and uses reasonable endeavours to rectify the situation.

Without limiting any other right to terminate under this Agreement, if Force Majeure affects a party’s performance under this Agreement for a period of more than 30 consecutive days, the other party may immediately terminate this Agreement by written notice.

Any action or thing that falls due to be done on a day that is not a Business Day will fall due on the next Business Day.

The law of Victoria governs this Agreement and each party submits to the jurisdiction of the courts of Victoria.

The Client agrees that there is no cooling off period and any monies debited or received are non- refundable.

Cancellation of any Direct Debit Authority does not affect your liability to pay the fees in full under the contract.

7. Confidentiality

A party must not, without the prior written consent of the other party, use or disclose the other party’s Confidential Information unless expressly permitted by this Agreement or required to do so by law or regulatory authority.

Each party must implement and maintain effective security measures to prevent unauthorised use and disclosure of the other party’s Confidential Information.

A party may:

  • use the Confidential Information of the other party solely for the purposes of complying with its obligations and exercising its rights under this Agreement; and
  • disclose the Confidential Information to its personnel or advisers to the extent necessary for them to know the information for the purposes related to this Agreement but only if reasonable steps are taken to ensure that the confidentiality of the information is retained.

8. Additional Charges

Subject to the Price, all work requested by you and undertaken by Redline Digital Media in addition to the Services will incur charges additional to the Price (“Additional Charges”).

  • As at the date of this Agreement, the Additional Charges are $150 / hour + GST; • Minimum charge is half an hour;
  • Except for agreed and quoted work.

Where the Supplier, at the request of the Client, provides services in addition to those specified in the Scope of Works, and no Price for those additional services has been agreed to by the parties in writing signed by them, the Supplier’s fee for those additional services shall be the number of hours (or part thereof) spent by each employee of the Supplier in providing those services multiplied by the Supplier’s hourly rate.

9. Intellectual Property

You authorise Redline Digital Media to display your Services in its portfolio, including but not limited to the portfolio displayed on

You also agree for a Redline Digital Media or our partners logo to be placed on the footer of your website and hyperlinked to any of our websites with a “Do Follow” tag.

Subject to the full payment of the Price, the Intellectual Property shall be vested in you and Redline Digital Media thereupon assigns the Intellectual Property to you.

10. Indemnity

You hereby unconditionally and irrevocably agree to indemnify and keep indemnified Redline Digital media, its officers, employees and agents against any and all actions, claims, demands, losses, liabilities or costs (including legal costs) that arise, or result from, or are connected in any way with the Services, the Hosting, including but not limited to the sale of any product or service via your Website, except to the extent to which it arises out of any breach by Redline Digital Media of this Agreement.

If the Client orders goods or services in its capacity as trustee of a trust, the Client warrants that it has full power and authority to accept goods and/or services under the Contract for the benefit of the trust, warrants that its right of indemnity against the trust property is unrestricted and will not be adversely affected by the Contract, agrees that it will be bound by the Contract both personally and in its capacity as trustee of the trust, acknowledges that its liability for indebtedness incurred while a trustee will apply even if it ceases to be trustee of the trust for any reason; and acknowledges that its liability will not be limited to the assets of the trust.

11. Limitation of Liability

Redline Digital Media excludes all liability in respect of loss of data, interruption of business or any consequential or incidental damages or loss.

To the full extent permitted by law, Redline Digital Media excludes all representations, warranties or terms (whether express or implied) other than those expressly set out in this Agreement.

Redline Digital Media’s total aggregate liability for all claims relating to this Agreement is limited to 35% of the Price and any Additional Charges incurred by you.

Each party’s liability for any claim relating to this Agreement will be reduced to the extent to which the other party contributed to the damage arising from the claim.

The Supplier will not be liable to the Client for any loss or damage of any kind sustained by the Client as a consequence of any breach of the Supplier’s obligations pursuant to the Contract.

If failure to supply is caused by matters beyond the Supplier’s reasonable control including (without limitation) acts of God, acts of any government, war or other hostility, national or international disaster, the elements, fire, explosion, power failure, equipment failure, strikes, lockouts, inability to obtain necessary supplies and any other force majeure occurrence.

This Agreement is to be read subject to any legislation, which prohibits or restricts the exclusion, restriction or modification of any implied warranties, conditions or obligations. If such legislation applies, to the extent possible, Redline Digital Media limits its liability in respect of any claim to, at Redline Digital Media’s option:

In the case of goods:

  • the replacement of the goods or the supply of equivalent goods;
  • the repair of the goods;
  • part payment of the sum chargeable by Redline Digital Media (without discount) if it supplied those goods to an unrelated third party; or
  • part payment of the sum chargeable by Redline Digital Media (without discount) if it repaired those goods for an unrelated third party, and

In the case of services:

  • the supply of the services again; or
  • part payment of the sum chargeable by Redline Digital Media (without discount) if it supplied those services to an unrelated third party.

11. Warranties

Each party warrants that:

  • the execution and delivery of this Agreement has been properly authorised;
  • it has full corporate power to execute, deliver and perform its obligations under this Agreement;
  • this Agreement constitutes a legal, valid and binding obligation of it enforceable in accordance with its terms by appropriate legal remedy;
  • this Agreement does not conflict with or result in the breach of or default under any provision of its constitution, or any material term or provision of any law or regulation to which it is a party or subject or by which it is bound;
  • there are no actions, claims, proceedings or investigations pending or threatened against it or by it of which it is aware and which may have a material effect on the subject matter of this Agreement.

In addition to the warranties above, Redline Digital Media warrants that:

  • it will exercise reasonable skill, care and attention in providing the Services;
  • the Services will not contain any viruses as at the date of activation;
  • the Services will be compatible with latest versions of Internet Explorer, and the latest versions of Mozilla Firefox, Google Chrome and Safari.

Other than in relation to material included in the Services by you or any third party from time to time, any use of the Services by you in accordance with this Agreement will not infringe the right of any party and will not breach any applicable law.

In addition you warrant that any material which you cause to be published, displayed or contained with the provided Services will not contain any illegal or unethical material or activity.

You warrant that you own copyright or have been granted copyright for all, text, images and materials used.

12. Web Design Terms & Conditions

12.1 Definitions

  • “Bug” means any lack of function in the Services that is the direct result of a coding or design error by Redline Digital Media;
  • “Training” means the instruction of 1 person in the operation of the Services at Redline Digital Media offices, or via an online screen-share, at an agreed time and date.
  • “Website” means your website designed, built and hosted pursuant to this Agreement.
  • “Scope” means the document entitled “Scope” provided by Redline Digital Media to the Client and which describes the Services Redline Digital Media offers to perform for the Client pursuant to this Agreement.
  • “Proposal” means the document entitled “Proposal” provided by Redline Digital Media to the Client and which describes the Services Redline Digital Media offers to perform for the Client pursuant to this Agreement.
  • A “reasonable time frame” is within 12 months however shall be extended by client requests, amends or delays.

12. 2 Bugs

Redline Digital Media will endeavour to rectify any Bugs of which Redline Digital Media receives written notice of, up until the expiration of 90 days from the date of activation of your Services.

Adjustments, modifications, amends or improvements in usability, functionality or design are not considered a Bug; they are considered outside the original Scope and as such are billable at the standard hourly rate.

Redline Digital Media does not support or warrant any bugs derived from obsolete browsers such as Internet Explorer 8 and versions of other browsers and devices that are more than two versions old.

Redline Digital Media shall do a reasonable level of testing of your Services, however the Client is responsible to thoroughly test your Services for any Bugs during the warranty period.

12.3 Notices
Redline Digital Media will provide notices in the form of an invoice, when milestones are achieved. Once the invoice in received, payment will be due within the stated period, generally 7 days.

Notices will be provided for “Commencement”, “Design Sign Off”, “Supply of Development Link” and “Go-Live”, or as per the contract terms, or as defined in the Proposal.

13. PPC Terms & Conditions

  • Comply with all Google Adwords terms and conditions, which update regularly;
  • There is a minimum 4 month term on all campaigns;
  • You will not get direct access to the Adwords portal;
  • You will not be provided with receipts from Adwords;
  • We will not provide reports generated from Adwords, traffic data will be provided via Google Analytics;
  • Any tracking telephone numbers remain our property.
  • After cancellation, you will forfeit any outstanding credit, it shall not be refunded under any circumstances;

For cancellation of Google Adwords services we require 30 days written notice to [email protected] and all charges are pro rata.

14. SEO Terms & Conditions

We make no guarantee the targeted phrases will move in a positive direction, especially if the targeted website has:

  • engaged in SEO previously;
  • has poor or duplicate content;
  • is on a SEO unfriendly content management system (CMS);
  • if we cannot get access to your hosting and or CMS;
  • is suffering from a penalty, either automatic or manual from Google;
  • has an unnatural link profile;
  • is hosted on a slow or blacklisted server.

The standard term of an SEO contract is for 12 months. Any variations to a shorter contract period must be signed off by Redline Digital Media’s management prior to the agreement being signed.

Furthermore you should be aware that Google continually updates it’s search algorithm, which may have a negative impact on your rankings at any time, this does not release you from your contract. We will endeavour to rectify any negative losses as quickly as we can but make no guarantees you will recover.

In rare instances we may have to move your website to a new domain to remove a penalty, you have to accept the change if we recommend this action.

For cancellation of SEO services, the client must provide 30 days written notice to [email protected] and all charges are pro rata.

15. Hosting Terms & Conditions

“Hosting” means 12 months’ hosting by Redline Digital Media of the Services.

The 12 months of the Hosting is calculated from the date of Activation of the services.

You may discontinue the Hosting at any time. To discontinue the Hosting it does not affect your liability to pay the Fees.
If you host your services elsewhere, Redline Digital Media will not warrant or support the services regardless the date of activation, you will have to resolve any issues with your new hosting provider.

When your Hosting is due renewal, you have seven days to pay it, failure to do so will result in suspension of your Hosting.
If your Hosting was paid annually, the renewal shall remain annually.

Redline Digital Media will not under any circumstances provide FTP or cPanel access to websites hosted on our servers. This is to protect the integrity of the hosting environment, ensure security and is non negotiable.

If you require a backup of your site, this can be provided within 48 business hours and will incur a one time charge of $250+ GST which will require payment prior to the commencement of a backup being created.

If you wish to move your website from Redline Digital Media’s hosting environment, a back up of the website will be provided to you in electronic format, such as USB, Disc or Downloadable link.

It is the client’s responsibility to provide notice to Technical Support and the Accounts Department once the site has successfully been moved to your new hosting environment. Until the notice has been provided to Technical Support and the Accounts Department, all fees for hosting will still be applicable.

16. Changes to the Arrangement or Initial Terms

You acknowledge that Redline Digital Media is to provide at least 14 days notice via email if it proposes to vary the initial terms of the arrangement are made. This notice will state any changes to the amount, frequency, next drawing date and any other changes to the initial terms.

If the Client wishes to discuss any changes to the initial terms, please contact our Accounts department on 1300 420 130 or email [email protected].

You acknowledge that you will contact the Business at least 7 working days prior to the next scheduled drawing date, if you wish to cancel, suspend, alter or defer any of the debit arrangements. You acknowledge that any request by them to stop or cancel the debit arrangements will be subject to the terms and conditions of the contract or at the discretion of Redline Digital Media.

If the Client wants to make changes to the drawing arrangements, contact the Accounts Department on 1300 420 130 or email [email protected].

To cancel the Direct Debit Authority, the online Cancellation Form, found within your personalised Dashboard, must be submitted. The Accounts Department will refer you here, however they will be able to assist with providing further information. The cancellation will be subject to approval by Redline Digital Media. Cancellation of any Direct Debit Authority does not affect your liability to pay the fees in full under the contract.

17. Disputes

You acknowledge that any disputed debit payments will be directed to the Accounts Department on 1300 420 130 or email [email protected].

The Accounts Department at Redline Digital Media will endeavour to resolve the matter directly with you & provide evidence to support the drawing.

You will receive a refund of the drawing amount to the account the money was originally debited from, if Redline Digital Media cannot substantiate the reason for the drawing.

If you do not receive a satisfactory response from Redline Digital Media to your dispute, you agree to contact your financial institution. The Financial Institution will respond with an answer:

  • within 5 business days (for claims lodged within 12 months of the disputed drawing); or
  • within 30 business days (for claims lodged more than 12 months after the disputed drawing)

(Note: Your financial institution will ask you to contact us to resolve your disputed drawing prior to involving them.)

18. Responsibilities of the Client

You acknowledge that bank account and/or credit card details have been verified against a recent bank statement to ensure accuracy of the details provided and You will contact your financial institution if you are uncertain of the accuracy of these details.

You acknowledge that is your responsibility to ensure that there are sufficient cleared funds in the nominated account by the due date to enable the direct debit to be honoured on the debit date. Direct debits normally occur overnight, however transactions can take up to three (3) business days depending on the financial institution.

Accordingly, You acknowledge and agree that sufficient funds will remain in the nominated account until the direct debit amount has been debited from the account and that if there are insufficient funds available, You agree that Redline Digital Media will not be held responsible for any fees and charges that may be charged by either your financial institution or ours.

You acknowledge and agree it is your responsibility to ensure your nominated accounts can accept direct debits through the Bulk Electronic Clearing System (BECS). You acknowledge and agree to advise Redline Digital Media if the nominated account is transferred or closed. You agree to contact your Financial Institution if you need to confirm these points.

You acknowledge that if a debit is returned by your financial institution as unpaid, a failed payment fee is payable by you to Redline Digital Media. You will also be responsible for any fees and charges applied by your financial institution for each unsuccessful debit attempt together with any collection fees, including but not limited to any solicitor fees and/or collection agent fee as may be incurred by Redline Digital Media.

You authorise Redline Digital Media to attempt to re-process any unsuccessful payments after 3 business days. If the payment remains unsuccessful after 14 days, You authorize Redline Digital Media to suspend all services, pending payment.

19. Cancellations

Cancellation Requests will only be acknowledged by Redline Digital Media if submitted using the online Cancellation Form, found within the clients personalised Dashboard.

Cancellation Requests will not be acknowledged if submitted by phone or email.

Cancellation Requests must be authorised by the Managing Director of the Supplier or an authorised agent.

Cancellation of the Direct Debit Authority does not affect your liability to pay the fees in full under the contract and will require approval by authorised agents of the Supplier.