Digital Marketing

New official and all important ranking factors are just about here; Google’s Core Web Vitals; a set of specific factors...

Businesses have been exploring a range of new strategies to engage with potential customers, especially during the pandemic. One idea...

Digital Advertising is constantly evolving, finding new and innovative ways to engage potential customers. This not only involves new digital...

The adage “Content is King'' is frequently mentioned in marketing, as content plays a huge role in a number of...

In January last year, Google announced its plan to phase out third-party cookies on the Chrome browser over the next...

With 2020 behind us, it’s time to look forward to 2021 and the digital marketing trends likely to have an...

With the holiday season just around the corner, now is the time for businesses to get involved in the Christmas...

With 2020 drawing to a close, businesses should not only take stock of their digital standing, but look to grow...

Here we explore some of the most common mistakes businesses make in Google Search campaign setup and implementation, and exactly...

XML stands for eXtensive Markup Language and is used to create structured data about websites that can be understood by...