Digital Marketing

Google’s Core Web Vitals Update: How Will it Impact Your Website?

New official and all important ranking factors are just about here; Google’s Core Web Vitals; a set of specific factors...

Why 360° Virtual Tour Videos Are Here To Stay

Businesses have been exploring a range of new strategies to engage with potential customers, especially during the pandemic. One idea...

The Effectiveness of Animations in Digital Advertising

Digital Advertising is constantly evolving, finding new and innovative ways to engage potential customers. This not only involves new digital...

Why Content Is King When It Comes To Website Performance

The adage “Content is King'' is frequently mentioned in marketing, as content plays a huge role in a number of...

Preparing Businesses For A Cookieless Future

In January last year, Google announced its plan to phase out third-party cookies on the Chrome browser over the next...

Top Digital Marketing Trends For 2021

With 2020 behind us, it’s time to look forward to 2021 and the digital marketing trends likely to have an...

Spruce Up Your Website For The Holiday Season

With the holiday season just around the corner, now is the time for businesses to get involved in the Christmas...

5 Crucial Practices To Grow Your Sites SEO Performance

With 2020 drawing to a close, businesses should not only take stock of their digital standing, but look to grow...

Common Mistakes to Avoid in Google Search Campaigns

Here we explore some of the most common mistakes businesses make in Google Search campaign setup and implementation, and exactly...

What are XML Sitemaps & How Do You Optimise Them

XML stands for eXtensive Markup Language and is used to create structured data about websites that can be understood by...

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